Crown Council Member Network

Skill Of The Week

Helping patients say "yes" to treatment involves skills that can be learned.
The best dental teams work on these skills regularly to refine, improve, and grow their abilities to deliver Total Patient Service. Learn, practice and review these critical skills regularly with the "Skill of the Week" featuring the many different skills you can use to take your practice to the TOP!

Give your team a JUMPSTART by viewing the 12 "DO" Skills and "BE" Skills...important to review all the time but especially for someone new to your team.  

Then can be found by CLICKING HERE

Want to see a complete list of Skills of the Week, just CLICK HERE





August 22, 2017 

Episode #19 "The Most Powerful Marketing Tool" 

Not too long ago, we surveyed some of the most successful dentists and asked them for the most powerful marketing or case acceptance idea they had ever implemented in their practice. Overwhelmingly, the answer came back: the most powerful thing I have ever done for my marketing and case acceptance results has been…I got my own work done! You see, you can’t recommend something you have not done, any better than you can go back to some place you have never been. If you’ve never been there, you can’t go back! If you have never had the treatment done, you can’t speak with the same conviction that you could if you had had it done.
Exercise: What are all the procedures you could have done, that you should have done? Make a list and prioritize it. Make a plan to get all your own work done.
Action: Be a walking, talking, living example of what your team can do for the patients in your practice and you will be able to speak with conviction because you’ve done it!

August 15, 2017 

Episode #18 "Be A 10" 

What was the first thing you said to yourself when you woke up this morning? If you are like most people, it probably was not very nice! Maybe you hit the snooze button several times before you finally drug yourself out of bed, looked in the mirror and witnessed the fix up job you had to do in record time! Add on top of that a healthy dose of the news while you were getting ready and a mad dash to the office in traffic because you were running late, and you have the perfect setting for…a disastrous day!

Every day you wake up with a number: 1 thru 10. If it is a 1, it is going to be a horrible day. A 10? You’re going to take over the world. What number did you wake up with today? Just feel your forehead. That’s where your number is! What number do you feel? If you’re like most, it is something less than a 10. Isn’t that silly? Who picks the number? Say “I do!” You pick the number. So if you pick the number, why would you pick anything less than a “10?”


 

Exercise: Think of all the things you say to yourself that make you feel less than a 10. Now write down some things to replace those thoughts with that will make you feel like a 10. Things like “I’m a 10. I work with 10’s. I make treat everyone around me like a 10. The number I project, is the number I’ll eventually get back.”

Action: Make it a habit every day to pick the right number. Choose to be a 10. You’ll feel better and everyone around you will feel better too.

Now, go be a “10!”


 

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Comment by Pacific Dental Care & Fastbraces on August 9, 2017 at 11:22am

"Will You" is my favorite Skill of the Week to review.  It is simple and effective and it can be applied to the patients, the team, and to the family at home.

Comment by Franklin Hulme on June 21, 2017 at 10:27am

thank you so much

Comment by CROWN COUNCIL on June 20, 2017 at 6:20pm
Comment by Franklin Hulme on June 20, 2017 at 4:38pm

how do I get to previous skill of weeks that I would like my team to review again

Comment by Patricia Worcester RDH, BS on February 23, 2017 at 5:19am

I love the law of 3's Repetition. We try to repeat for the patient between 5 - 7 times. As a hygienist I talk to the patient about their perio and restorative problems and concerns (#1). Than I use the intra-oral camera to show and use emotional word pictures to describe their conditions, along with features and benefits (#2). Than the Dr. comes in for the hygiene exam and I use Over Hear Psychology to tell the Dr. what I have reviewed with the patient (#3). The Dr. does the exam and confirms hygiene findings and reviews with patient (#4). After the Dr. leaves I summarize again with the patient the treatment plan, and how the patient wants to schedule (#5). Than I take the patient to the business assistant and transfer using the word pictures on why the patient is moving forward, and how they want to schedule their visits (#6). The business assistant does the financial plan and reconfirms the features and benefits to the patient on moving forward (#7). 

Our patients are always telling us they really appreciate how much time we spend with them and explain things so they understand. It is really just a matter of Repetition so they actually HEAR what we are saying and get engaged into the conversation. This way when they go home they can explain what they need to do and why they need to spend the money on their oral health.

Repetition is a valuable tool also with team and family members! Thanks for a great video.

Comment by Joseph Castillo on October 5, 2016 at 9:07am

By far this is one of the best Skills of the Week video. Not only is this skill is meant for our patient but our team members within the practice. How many times have you judge a team member because an action or patterns. We have either wrote them off or immediately start laying down disciplinary hammer. Find out their story... Have that compassionate conversation of what's going on, what's the cause of the behavior or disconnect. Great video and message!

Comment by thomas pekar on September 2, 2016 at 7:57am

This week we said next to a patient who was calling to let me know that he would probably be calling me on a sunday morning for a free extraction. Seems he is the nephew of the dentist I purchased the practice form 20 years ago and thought that free dentistry comes with the package.

The second is a man who came in looking for  2 mini implants, but had not used a tooth brush in the 6 years he had an upper implant roundhouse. 1 cm bone loss. I know from his attitude that he would be a lost cause and referred him to a periodontist who will glady save the case for double what the original cost was.

We are turning away at least one case per week because Approval addiction cannot be cured but can be successfully managed. next your friend tom pekar

Comment by Manuela Castaneda on June 9, 2015 at 10:53pm
I enjoy learning new approaches of dentistry to keep and do the best for our patients and our practice
Comment by Becky Bennett on June 3, 2015 at 10:36am

Great information as always.  We are taking action in our office! Thanks

Comment by Susan Wright on April 7, 2015 at 10:18am

Steve,

We enjoy the skills of the week.  One question, Dr. Munro was wondering if you have any other music we would like to show all our dance moves and this song limits us in our free style moves.

P.S. Although at our age that may be a good thing!

Comment by Jeanette M. Kern on November 19, 2014 at 10:21pm

one of our favorites. The team came out of the Morning Huddle fired up and nodding their heads after seeing this one:)

Comment by Mitchel Friedman on September 11, 2014 at 4:44pm

I love the shirt. I am going to have these made up for my team

Comment by Anne Cox on August 20, 2014 at 7:34am

Wording is so important! Thank you!

Comment by Anne Cox on March 12, 2014 at 9:04am

This week's skill is GREAT! We get so wrapped up in the scientific part of our job, sometimes we forget the patient is going to lose us in conversation. They will more likely to hear how it's going to benefit them personally.

Comment by Fariba Kalantari on March 9, 2014 at 10:28pm

Thank you Steve,  "Skill of the Week" has been a great addition and a start of our weekly meetings.

Comment by Bryan William McLelland on December 14, 2013 at 9:27am
Blink by Malcom Gladwell discusses this thin slicing in his excellent book. Bryan
Comment by Brad Stanley on November 6, 2013 at 2:10pm

WILL YOU?  What a great lesson.  Beneficial to all my team and my myself.

Comment by Sean Vanderbilt, RDH, BS on November 5, 2013 at 10:52pm

Great exercise! I will keep this skill in mind and commit each day to trying my best to be an eagle.

Comment by Pacific Dental Care & Fastbraces on November 5, 2013 at 1:12pm

I have some characteristics that are naturally "eagle-like", but can easily be "turkey-fied".  We will work as an office to make sure the turkeys are only seen at holiday dinner tables.  Thanks for the pep talk!

Comment by Todd Thompson on September 18, 2013 at 12:32pm

I'm totally new to the crown council but I can't stop loving it!!  Every informational CD, Audio, Visual, whatever comes out is like a EUREKA moment!!  I'm think I'm joining the fan club.

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